CALYPSO / Brand Guidelines Template

Our take

Worth it for studios and freelancers who sell identity projects and need a handoff document that does more than restate a logo. The cover shows the useful parts: palette spreads where every swatch carries its hex value, and a brand personality word system (Friendly, Witty, Confident) that pushes tone past vague adjectives. It's a document template, not a coded token library, so product teams wanting live brand variables should weigh that before buying.

What you get

• InDesign and Canva source files
• Colour palette spreads with hex-coded swatches
• Brand personality word system
• Written guidance pages paired with swatch grids

Good for

Colors